Saudi Arabia

Saudi Arabia's transformation is usually discussed through economics and Vision 2030, yet language and culture are increasingly visible parts of the same national project. Arabic functions as a link between religion, literature, historical memory and contemporary identity. Heritage districts, museums and traditional architecture are repositioned as national assets. Saudization affects who occupies public-facing roles. The Kingdom is a laboratory in using language, heritage and cultural investment to shape how a fast-changing country understands itself.